Digital Marketing
& Advocacy Expert

Sarah Poetzschke headshot in Union Station, in Washington, D.C.

Meet Sarah.

A D.C. native, now based in Denver, Co., with over a decade of experience developing, implementing, and overseeing online marketing strategies for nonprofits and cultural organizations.

I believe in the power of data and good design to generate leads, increase brand awareness, and drive traffic. With a background in journalism, my strong communication skills allow me to work closely with internal stakeholders, clients, and partners and relay complex marketing concepts simply to a broad audience.

Learn how I can help you execute successful digital marketing strategies that help your organization achieve its business goals.

Let’s Get Down to Business

Notable Skills

Marketing
10+ years of direct experience in marketing and advocacy. Certified in crisis communications. Expert in data monitoring and analysis, business strategy, and project management.

Web Design + Production
Fluent in HTML and CSS, knowledgeable in JavaScript. Certified in web design and search engine optimization (SEO). Expert in social media, email, and fundraising content and strategy.

Project Management
Extremely organized and adept at handling many projects and budgets at once. Experience overseeing and managing media buys up to $300k. Very familiar with PM tools such as Asana and Microsoft Office.

Digital + Multimedia Production
Extensive experience creating, implementing, and managing social, web, and multimedia campaigns. Strong experience with video and photo editing, as well as graphic design.

Copywriting + Editing
Expert in AP Style (though team Oxford Commas Save Lives). 10+ years in copy editing, writing, and content production.

Leadership
5 years experience as a direct “people manager.” Active member and manager of various leadership teams within the Museum. YNPNdc board member for 2 years, member for 3 years.

Awards and Recognition

Spot Award: Dr. Jane Goodall Visit to Denver |
Denver Museum of Nature & Science

Charles MacCormack-Sam Simon Inspiration Fund Award
|
Save the Children

Extraordinary Performance Award |
Save the Children Action Network

Sarah Poetzschke stands on a rooftop in D.C. wearing a black outfit and a tan, wide-brimmed hat.

Let’s talk.

Don’t be intimidated by the name. It’s pronounced pet-sch-kah.